Streamline Your Wedding Business with Honeybook and OneUp: A Wedding Pro's Guide
“I would rather sell my venues than run them without Honeybook.”
— Kalli, aka me, running multiple wedding venues of different sizes across Texas!
Hi! I’m glad you’re here!
As a busy wedding professional managing multiple venues and businesses, I understand the importance of having the right tools to streamline your workflow and stay organized. In this post, I'll share my experience with Honeybook and OneUp, two essential tools that have transformed my business over the last 12 years in the industry!
I'm Kalli, a former Tiger Scholar and current Wedding Pro specializing in venue management and social media marketing. With a portfolio of three wedding businesses and a resort, I've learned firsthand the value of efficient tools.
Honeybook: The Heart of My Wedding Business
Honeybook has been an invaluable asset for managing my wedding venues. Its user-friendly interface, comprehensive features, and affordable pricing make it the perfect CRM for wedding professionals. I've been using Honeybook since its early days, and I couldn't imagine running my business without it.
When a wedding inquiry comes through my website, Honeybook starts an automated sales funnel (I built) specific to the wedding/event type! Aka, a different “hello!” and subsequent emails and tasks depending on if it’s a weekday wedding, Saturday wedding, corporate retreat, etc. My Saturday Wedding “workflow” has 23 steps! Yes, 23 automatic emails and tasks/reminders built in.
This gives some the peace of mind of knowing an inquiry is getting attention right away, and my workflows are going to continue to sell for me when I am away. Now, when I step back in, I have another 50+ sales-specific emails (seasonal, package-based, budget-d depending, etc.) that I use to personalize that sales communication in between my automated emails. I’m in the workflow! It’s my voice, it’s my knowledge but it’s coming to the couple at just the right time no matter “where I am.” THAT’S ONLY THE START!
Key Benefits of Honeybook:
Streamlined client communication and management all in ONE PLACE
Automated contract templates and proposals
Easy invoicing within your contract (client automatic reminders, autopsy, etc)
Lead generation and tracking
Constant sales funnel (workflows you create for each different type of client/event)
Time-saving features like task management and scheduling
OneUp: Your Social Media Scheduling Secret Weapon
Social media is a crucial component of my marketing strategy. OneUp has been a game-changer for automating my social media scheduling and posting. I've tried various scheduling tools over the years, but OneUp has consistently stood out for its ease of use, powerful features, and affordable pricing — but above all, THE virtual desktop interface! I personally have the colander open on one monitor and the “create a post” open on the other monitor. From here I can schedule out aesthetically and with the right variety over a year. Meaning I open up a wedding gallery (there is organization needed at the collection of content and how to sort, but that’s a different post) and within 30 minutes can schedule out the wedding gallery favorites across 12+ months so I know it won’t be back to back and constantly fresh!
The month of content is easily edited with a drag-and-drop feature as new content is added via OneUp.
Key Benefits of OneUp:
Automated social media scheduling with drag and drop, create in-post features (tagging, location, etc)
Content calendar and planning - that is visual!
Team collaboration features
Analytics and reporting
Integration with popular social media platforms like Google My Busines that are often no prioritized (but should be!)
Why I Love These Tools
Both Honeybook and OneUp have significantly improved my efficiency and productivity as a wedding professional. They have helped me save time on administrative tasks, streamline my client communication, and maintain a consistent online presence. I highly recommend these tools to any wedding planner or photographer looking to take their business to the next level.
Ready to streamline your wedding business?
Try Honeybook and OneUp today and see the difference they can make!
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